My guess is that this trend in part grew from the popularity of the DIY movement and the desire to experiment with physical material, as opposed to constantly producing in a virtual world. This idea of folding, whether ultimately rendered in space or on screen, has refreshing results when applied to graphic design, and as always, the trend seems to be most prevalent in poster design. It is also a creative, inexpensive way to spice up an environment, as I saw in a number of window displays over the past few months, including Chanel and Kate's Paperie. And when applied to fabric in fashion, in many instances, has an almost intergalactic feel, emulating a sharp exoskeleton of sorts.
